VIVAIA Popup Store
VIVAIA, an emerging and innovative shoe brand, engaged our expertise to create an immersive retail space for their debut in the United States. This pop-up store not only serves as a transitional phase for the brand, shifting from e-commerce to a physical presence, but also as a means to directly engage with customers and gather crucial in-person feedback. Our design concept is a direct reflection of VIVAIA's core values: comfort, sustainability, and innovation. We meticulously crafted the display shelving system using eco-conscious materials such as wood and paper, in perfect alignment with VIVAIA's commitment to sustainability. What sets our design apart is its sustainability aspect; the wooden shelves are designed to be easily disassembled, packed, and reused, with over 90% of the fixtures slated for reutilization in VIVAIA's future pop-up stores.
Location:
Manhattan, NY
Size:
1800 sq ft
Completion date:
2023
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4cea34e396166e74817d_1.jpg)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4cf44883ce7853f07077_2.png)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4cfc011134a13247066b_3.png)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4dd448128e0b6a06f390_4.jpg)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c50545304b515c2eacbb5_6-2.jpg)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4d0fdd15aabb4219fd16_7.jpg)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4d15cfb2795c1156ffde_5.jpg)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4d1e2d1e1e230e507c04_8.jpg)
![](https://cdn.prod.website-files.com/5d13dab6cd6c9153165d05e8/653c4d2a161adbead9729ddf_9.jpg)